About Wed& Insider

Business insights for Asian wedding professionals

Wed& Insider helps wedding vendors across Asia build better businesses and serve diverse couples with confidence.


Who We Are

We're former wedding planners who worked with couples across Singapore's luxury wedding scene. We saw which vendors truly made an impact with their work—and it wasn't just about technical skills.

The best vendors understood different cultures, managed family dynamics well, and positioned themselves as trusted experts rather than just service providers.

When we moved from planning weddings to industry education, we noticed a gap: couples had plenty of inspiration and planning help, but wedding professionals had no systematic way to learn the business and cultural skills that modern Asian weddings require.


What Modern Wedding Vendors Need

Today's Asian wedding market asks for more than basic service. Vendors must handle:

  • Different generations with varying expectations

  • Mixed cultural celebrations that blend traditions respectfully

  • Complex family dynamics requiring careful communication

  • Premium positioning that earns respect and fair compensation

  • Regional differences across Southeast Asian markets

Most vendors learn these skills through trial and error—often losing clients and income in the process.


How Wed& Insider Helps

Through weekly insights, training, and business guidance, we give wedding vendors:

Cultural Knowledge That Works

Clear understanding of Asian wedding traditions, family dynamics, and respectful service approaches—whether you're serving your first multicultural couple or your fiftieth.

Business Insights That Pay

Market intelligence, pricing strategies, and positioning guidance that helps vendors charge premium rates whilst building strong referral networks.

Real-World Learning

Case studies, vendor success stories, and practical frameworks from actual weddings across Singapore and Asia.

Professional Network

Connection to vendors, cultural advisors, and industry professionals who understand that great service needs both technical skill and cultural intelligence.


What You'll Get

Weekly Business Intelligence

Market trends, pricing insights, and growth strategies that work for Asian wedding markets.

Cultural Competency Training

Systematic guidance on serving diverse couples and managing family expectations professionally.

Vendor Success Stories

Real examples of how smart vendors solve challenges, exceed expectations, and build referral networks.

Industry Preparation

Forward-looking insights so you're ready for market changes and new opportunities.


Why Wed& Insider Works

We're former practitioners, not theorists. Every insight comes from real weddings and proven solutions.

We're globally informed, Asia-focused. We track international trends and adapt the best insights for Asian markets.

We focus on action. Each piece of intelligence includes specific steps you can take this week.

We understand small businesses. Our guidance works for solo professionals and small teams, not just large companies.


Who This Serves

Wed& Insider is built for wedding professionals who:

  • Want to position themselves as premium service providers

  • Serve diverse clients and need confidence across different celebration styles

  • Seek systematic business growth rather than random networking

  • Value strategic insights over generic wedding industry content

  • Understand that professional growth requires ongoing learning

Whether you're a photographer, planner, venue coordinator, or anyone in the wedding industry, Wed& Insider provides the business intelligence that helps you work smarter.


Beyond Singapore

While Singapore is our primary market, Wed& Insider features insights from across Asia. We sought to grow our community to include professionals throughout Southeast Asia, each sharing practical intelligence about what works in today's wedding industry.


Your Competitive Edge

Strategic over reactive. We help you prepare for market changes rather than scramble to catch up.

Profitable over busy. Focus on business development that increases revenue, not just activity.

Professional over amateur. Guidance that positions you as a trusted expert.

Connected over isolated. Access to a network of vendors committed to excellence.


Wed& Insider is a reader-supported publication. To receive new posts and support our work, consider becoming a free or paid subscriber.


Wed& Insider isn't just industry news—it's your systematic approach to building the expertise that transforms good vendors into essential ones.

Wed& Insider: Globally informed, Asia focused.

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I'm always trying something new, keeping myself busy. Currently sharing stories via WedAnd.com and WovenAbroad.com. @HereWithWeiwei is where it all comes together.
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